About Me.
"Without facts and principles, data is useless."
- Bob Hoffman
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With a decade of expertise in marketing technology and SAAS products, I grasp the daily challenges confronting marketing teams. My strategy revolves around optimizing ROI through the synergy of data and automation. I'm known for my charisma, personable demeanor, proactive approach, and meticulous attention to detail.
EXPERIENCE AND SKILLS
Digital Marketing Operations and Strategy + Product Management + Solution Architecture + A/B Testing + HTML + CSS + E-mail Segmentation + CRM + Marketing Automation + MarTech Platform Adoption + Data-Driven Solutions + Cross-functional Alignment & Strategy + Robust Communicator with All Levels within an Organization + Marketing Process Adoption & Change Management INDUSTRY KNOWLEDGE
Technology + Real Estate + Big Box Retailers + Resorts + Fortune 500 + Financial Services + Mortgage + Healthcare + Pharmaceuticals + Software + SAAS + Distribution + Tech Accessories + Health Insurance + Auto Insurance + CPG + Property Development |